SEO for busy founders

Your ideal customers are
already Googling.
Let's make sure they find you.

I help founder-led businesses show up on Google, ChatGPT, and Claude so you can wake up to more leads and sales without lifting a finger. Backed by a 90-day guarantee. One piece of content can pay for a year of this work.

What this looks like in practice

Two examples from client work, with real numbers.

Zero To Mastery EdTech / Online Courses

640% keyword growth and 308% more organic traffic in under two years

ZTM hired me as their SEO content writer and consultant. Starting from a modest keyword base, I built out a content strategy that targeted high-intent search terms across their core subjects. Within two years, the site had transformed its organic presence, earning a backlink from Backlinko (DA 74). This is one of the most authoritative SEO sites on the internet.

To put the traffic growth in revenue terms...

A single blog post published in May 2022 generated 3,543 clicks that year. At a 0.68% visitor-to-student conversion rate and a blended lifetime value of $177, this one blog has contributed to over $4,200 per year of additional subscription revenue — and it keeps ranking.

640% increase in keywords ranked
472% more top-3 Google positions
308% organic traffic growth
Gun.io B2B / Developer Hiring

Position #1 in a fiercely competitive market — by targeting smarter, not harder

Gun.io needed to rank for hiring-related searches in one of the most competitive corners of Google: developer recruitment. Rather than chasing broad terms with enormous competition, I devised a strategy around high-converting niche keywords. These are phrases that signal a buyer is ready to act, not just browsing.

The result: Gun.io reached position #1 for "hire dedicated JavaScript developer" and saw organic traffic grow 23% in the first three months. Niche keywords, serious buyers.

#1 Google ranking achieved
+23% organic traffic in 3 months

"Scott is an incredible asset to our team. Out of 200+ applicants, we brought Scott on to implement a major SEO push because he has both the technical and subject-matter expertise we needed. Within just a few weeks, we were ranking #1 on a key search term we've been trying to rank on for years and saw a 23% increase in our organic traffic. This guy knows his stuff — would hire again in a heartbeat!"

Faith Benson — Former VP of Marketing at Gun.io

You know SEO matters. You just don't have time to do anything about it.

You've got a business to run. Client work, team problems, sales calls, invoices... It's a never-ending list. And content and SEO usually sit at the bottom.

Meanwhile, your competitors are showing up on Google, ChatGPT, Claude, and everywhere else people search online. And the clients who would have found you are finding someone else instead.

That's where I come in. You hand it over. I handle it. Every month, your site gets a little stronger and a little harder for buyers to miss.

This works well when...

90-day guarantee

If your rankings don't move, you don't keep paying

If I haven't moved at least 3 of your target keywords into the top 30 search results within 90 days, I'll continue working at no charge until I do.

Most clients see meaningful movement within 60–90 days, but I like to put my money where my mouth is.

Applies to sites with no prior Google penalties and at least 6 months of domain history. Specific target keywords agreed at the start of the engagement.

Done-for-you SEO, end to end

Depending on your plan, here's what we work on together each month. It's all handled by me. You don't have to manage freelancers or chase updates. Oh, and there's absolutely zero jargon. (I can't stand it!)

🚶 Walk
£450 / month

3-month minimum

"Let's fix the foundations"

What's included

  • Technical SEO fixes — meta descriptions, title tags, canonical tags, alt texts, image compression, broken links, and anything flagged during the audit
  • Monthly crawl to catch new issues
  • Google Search Console monitoring and reporting
  • Keyword research and content roadmap
  • Plain-English monthly update
Get started →
Most popular
🏃 Jog
£1,250 / month

3-month minimum

"Fix and grow"

What's included

  • Everything in Walk
  • One long-form piece of content per month (800+ words)
  • On-page optimisations
  • Internal linking improvements across the site
Get started →
🏎️ Sprint
£2,500 / month

3-month minimum

"Full throttle"

What's included

  • Everything in Jog
  • Two long-form pieces of content per month (800+ words)
  • Active backlink outreach and placement
  • Quarterly strategy call and competitor analysis
Get started →

"Scott is a master of his craft. A few months after he started writing for us, Codum was ranking position #1 on Google UK for two of our target keywords. He's extremely reliable, a great communicator, and a pleasure to work with."

Isabella Hoesch — Founder, Codum

"Scott helped us produce quality content for our blog and community. His work was clear and well-researched, and will no doubt help us rank for our target keywords. If you're a SaaS business owner, I'd recommend checking him out."

Andrew Youderian — Founder, eCommerceFuel

"I absolutely loved his work ethic, attention to detail, and the questions he asked. He was a pleasure to be around — I would work with him again."

Humphrey Yang — Finance Creator, 2M+ YouTube subscribers

Scott Stockdale

Hi, I'm Scott

I'm an SEO consultant and content strategist based in the UK. I've spent the last 7 years helping digital businesses — from bootstrapped SaaS startups to established service firms — build organic search presences that bring in consistent, qualified leads.

I'm not an agency with 40 clients and a junior team. You work directly with me, every month. I prefer working with a few select clients so I can deliver the highest-quality work.

I also teach thousands of students about SEO through the Zero To Mastery Academy, which means I'm constantly working at the edge of what's changing in search. Your strategy stays current.